IAB Forum Event Case Study

STUDY CASE

Stanimir Belomazhev World Champion

STUDY CASE

Bayer Event

STUDY CASE

Harmony in Different Spaces

 

The Challenge

We organized a series of events presenting the products of Bayer Bulgaria in the Crop Science line of their production, supporting farmers. We had to construct a stage that allowed us to use it in different sized spaces.

The Solution

The stage was designed on a modular basis, which gives the freedom of adding or reducing the number of used parts and still keeping the harmony of the design.

The Result

The modular solution we chose, allowed one team with one stage to realize all consecutive events.

 

HDM – French Wine Brand

STUDY CASE

Classic French Winery Already Sells Online

 

The challenge of wine

Another French customer – the family winery Hauts De Montrouge – worked with us to create a website with an online shop to help them sell their great products*.

The Solution

From the site structure to the graphic design – the owners of the winery had full confidence in our proficiency. We used a combination of colors found in their winery and their cozy boutique.

The result

The website immerses the viewer in the atmosphere of a boutique production of a small French winery.

 

*Commissioned and designed for ACSO France.

 

Shideroff.com

STUDY CASE

A Picture Gallery on the Internet

 

The Challenge of Art

The website of an artist can hardly be compared to one of a large company – everything here is very boutique and personal. The challenge for us was to feel and show how this creative person shares her art with the world. Analog art had to enter the digital space.

The Solution

We considered the diversity of paintings and arranged them in distinct sub galleries. We arranged them in a neat design composition, so nothing to obstruct vewer’s eyes. The fiery symbol that we created (not to call it the prosaic word “logo”) explicitly emphasizes the power and the energy that the artist is loaded with.

The result

A beautiful art gallery is located on the internet at shideroff.com and you can go there anytime to escape the monotony of everyday life.

 

Orthocenter Link

STUDY CASE

The Missing Link between a Practice and Its Clients

 

The Health Challenge

The Center for Endoprosthesis “Link” just opened and some of the best Bulgarian orthopedists were invited to work there. The center represents the leading German company “Waldemar Link”. To begin communication with its customers, the center had to have corporate identity, communication materials, profiles in the social networks and most importantly – a website presenting its services.

The Solution

We started our work from scratch and provided the brand with: logo, font, graphic elements, colors, messages, distribution of the site sections, etc. Our work had to comply with the strong requirements of the German partner “Waldemar Link”.

The Result

We contributed to the realization of a noble mission – to improve the health and quality of life of people with specific health issues.

 

Congress Engineering

STUDY CASE

Rebranding and Continuity

 

The challenge of rebranding

With fifteen years in the business of event management, our client Congress Engineering purposefully sought modernization of its corporate vision. The reason – each leading company sets trends and is an example to follow. Our task was to keep the continuity in order for the brand to take advantage of all accumulated so far positives.

The Solution

We used our BX model in its full capacity – assembling a team, UX approach and close work with the customer – analysis of desires and anticipating expectations.

The result

The success of the brand managers and brand designers team is in creating a modern vision of the brand, reflecting the diversity of the events management business. We found a way to show the continuity between old and new brand, which contributed to improved customers’ communication.

 

 

 

Guest House

STUDY CASE

Modern Representation of Old Times

 

The Hospitality Challenge

The website of Enyova house in the village of Svezhen had an important task – to make the place look as attractive and desirable as it is in reality.

The Solution

The website tells a story and transmits the spirit of the place into a new – fabulous and tempting – reality. We also developed a booking calculator.

The result

We managed to contribute for a small family project to become even more hospitable.